Email is still king when connecting with customers and driving sales. Email marketing drives 40 times more customers for businesses than Meta & X combined. But not just any old bulk email service will help you get to the finish line.
You need a well-planned strategy and a reliable platform to cut through the noise and ensure your messages are seen. With the right provider, your email campaigns won’t just float; they’ll swim straight into your audience’s inbox.
That’s why we’ve curated this list of bulk email marketing tools to save you time. Keep reading to discover which service is the best for you based on your requirements.
What is a Bulk Email Service?
A bulk email-sending service helps you broadcast the same message to a large audience. Think of them as a postal service for the digital world, delivering messages far and wide at the click of a button.
Instead of sending individual letters, you simultaneously dispatch a single message to hundreds or thousands of recipients. Your bulk email service provider acts as a virtual postman who ensures your message lands in the right inboxes. Here are some reasons you should consider it in 2024:
- Higher visibility. Like casting a wide net while fishing, bulk email services enable you to reach a vast audience, ensuring your message is seen by as many people as possible;
- Cost-effective. Sending emails in bulk is significantly cheaper and takes less time than other email campaigns, making it efficient for marketers;
- Measurable results. Bulk email marketing services offer analytics for your campaign, allowing you to track opens, clicks, and conversions to help you optimize your strategy;
- Personalization and segmentation. You can personalize content for different audience segments using bulk email marketing service providers, leading to higher engagement and conversion rates.
Must-Have Features for Bulk Email Service
A bulk email service without the right features is like a car without a well-maintained engine; it looks good but won’t get you far. When checking a bulk email service for your business, you should look for user-friendliness, prompt customer support, and the following features:
- Drag-and-drop builder. Creating bulk emails should be as easy for you. A drag-and-drop builder helps you design professional-looking emails without needing design or coding knowledge;
- Email automation. Email automation sends emails based on triggers or schedules, ensuring your audience gets timely and relevant messages without fail;
- List management. Keeping your contacts organized ensures you don’t forget about anyone. Effective list management tools help segment your audience to ensure the right people get the right message;
- Analytics. Data is power, especially in email marketing. Analytics provide insights into what works and what doesn’t, helping you improve outcomes over time;
- Good deliverability. None of the above matters if your emails don’t reach the inbox. Good deliverability ensures your messages bypass the dreaded spam folder, ensuring your audience sees your emails.
11 Best Bulk Email Service Providers in 2024
All bulk email senders promise the moon on their landing pages and websites. But which ones walk the talk? We’ve tested and curated a list of the best services to save you time and hassle. Here are the best ones:
Let’s look at each one in detail.
Sender — Best Bulk Email Service for Every Business
Ever felt lost while searching for bulk email service providers? Then you must check out Sender. It’s like a lighthouse in the stormy sea—the perfect email sidekick for small business owners. If you’re looking for a user-friendly and affordable way to reach your audience, Sender is where you should end your research.
- ‘Forever Free’ plan for up to 2,500 subscribers;
- Email template library;
- Visual automation builder;
- 24/7 live chat support.
Imagine sending up to 15,000 emails monthly without spending a dime. Sender is the dream come true for budget-wise entrepreneurs. So, why battle steep prices and complex tools when Sender has everything you need?
No need for a tech wizard to get your messages out there as it has an easy-to-use email builder. Its 24/7 customer support is like having an email marketing expert on speed dial.
And guess what? It syncs beautifully with your favorite platforms like WordPress and WooCommerce, turning Sender into a natural extension of your business. From boosting sales to ramping up engagement, Sender has your back.
Key Features
- Behavioral segmentation;
- Automation flow builder;
- Drag-and-drop email builder;
- Signup forms and subscription forms builder;
- Seamless integration with ecommerce platforms;
- Amazing deliverability;
- GDPR-compliant.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | FREE | 2,500 Subscribers; 15,000 emails per month |
| Standard | $15/month | 2,500 subscribers; 30,000 emails/month |
| Professional | $29/month | 2,500 subscribers; 60,000 emails/month |
ConvertKit — Good Solution for Bulk Email Marketing
Stepping into bulk email marketing? ConvertKit might be a useful solution. It focuses on simplicity, ensuring your time is spent on content development, not navigating a complex platform.
- Good delivery rates;
- Easy template creation;
- Targeted segmentation.
With decent delivery and open rates, your efforts are more likely to be seen and less likely to end up in the spam folder. The interface is clean and intuitive, allowing for easy email creation without the stress of overwhelming features. Plus, ConvertKit offers straightforward tools for segmenting your subscribers, allowing you to send more personalized messages.
Key Features
- Customizable email templates;
- Functional forms and pages;
- Basic automated email sequences;
- Standard A/B testing tools;
- Basic tagging for segmentation;
- General subscriber analytics.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | FREE | Up to 1,000 subscribers |
| Creator | $25/month | Up to 1,000 subscribers. No sending limits. Advanced features unlocked |
| Creator Pro | $50/month | Up to 1,000 subscribers. No sending limits. More advanced features unlocked |
HubSpot’s Email Marketing Tool — Ideal for Bulk Email Campaigns
If you’re sending large quantities of emails, you know the struggle of making each one feel personal and not just another drop in the digital ocean. HubSpot ensures that your bulk emails feel personal.
- Drag-and-drop editor;
- Personalized email campaigns;
- A/B testing and analytics.
HubSpot’s email marketing tool is not just about sending emails; it’s about sending the right email to the right person at the right time. With its powerful personalization, comprehensive analytics, and user-friendly design tools, HubSpot empowers small business owners to launch campaigns that feel personal despite the volume.
Key Features
- Real-time analytics;
- AI content assistance;
- Free CRM solution;
- Landing page builder;
Pricing Plans
| Plan | Cost | Limits |
| Free plan | FREE | Up to 2,000 email senders per month |
| Starter | $15/month | Up to 1,000 contacts; 5x contact tier sending limit |
| Professional | $800/month | Up to 2,000 contacts; 10x contact tier sending limit |
Constant Contact — Bulk Email Sending Service
Constant Contact makes bulk email sending effective and straightforward, saving small businesses the headache of managing complex campaigns.
- Drag-and-drop email builder;
- List management tools;
- A/B testing options.
The drag-and-drop email builder, combined with customizable templates, makes crafting professional and engaging emails less of a chore and more of a creative process. With high deliverability rates, you can rest easy knowing your messages won’t get lost in the spam folder. Plus, with A/B testing options, tweaking your campaigns for maximum engagement and open rates becomes a data-driven process, not just guesswork.
Key Features
- Easy-to-use email editor;
- Customizable templates;
- Dynamic content blocks;
- Social media integration;
- Mobile app management;
- Marketing automation.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | 60-day Free Trial | Send up to 100 emails |
| Lite | $12/month | Up to 500 subscribers; 10x contact tier sending limit |
| Standard | $35/month | Up to 500 subscribers; 12x contact tier sending limit |
| Premium | $80/month | Up to 500 subscribers; 24x contact tier sending limit |
Brevo — Bulk Email Service Provider with Unlimited Contacts
Brevo is a reliable email service provider that offers unlimited contact storage. Try this option to grow your list without worrying about increasing your bills based on your contact list.
- Great template library;
- Easy email building tools;
- Real-time email analytics.
Brevo has tools to help you create and launch a bulk campaign. Creating bulk campaigns with over 40 templates and an intuitive email builder is easy. But even the prettiest emails must prove their worth, right? That’s where Brevo’s analytics dashboard steps in. You can see how your emails perform on a single screen and optimize your marketing strategy accordingly.
Key Features
- Unlimited contacts;
- Responsive email templates;
- Drag-and-drop builder;
- Real-time analytics;
- AI subject line generator.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | FREE | Unlimited contacts; 300 emails/day |
| Starter | $25/month | Unlimited contacts; No daily sending limits |
| Business | $65/month | Unlimited contacts; no limits; advanced features |
Also read: 10 Best Brevo (Sendinblue) Alternatives & Competitors for 2024
GetResponse — Email Marketing Platform for Bulk Emails
GetResponse is a standard bulk email platform with features you look for when you want to start. It blends AI with an email builder, and promises real-time analytics and great deliverability.
- AI email generator;
- Drag-and-drop email creator;
- Advanced segmentation.
Its AI email generator helps you create compelling bulk emails that engage and convert within minutes. Advanced segmentation ensures your emails hit the mark and increase relevance. Plus, it promises great deliverability, so you don’t have to worry about them landing in the spam folder.
Key Features
- AI-powered emails;
- 2M free stock images;
- 99% deliverability rate;
- A/B testing;
- Real-time analytics.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | 30-day Free Trial | All premium features for 30 days; 2,500 emails |
| Email Marketing | $15/month | Unlimited emails for up to 1,000 subscribers |
| Marketing Automation | $48/month | Automation + unlimited emails for up to 1,000 subscribers |
| Ecommerce Marketing | $97/month | Ecommerce integration + automation + Unlimited emails for up to 1,000 subscribers |
Drip — Bulk Email Marketing Services for Ecommerce
Drip is useful for ecommerce startups planning to start bulk or transactional email campaigns. It offers several useful tools for hooking visitors and converting them into buyers.
- Visual email builder;
- Dynamic product blocks;
- A/B testing.
Its focus on ecommerce startups helps you ramp up sales from your Shopify or WooCommerce stores. The platform’s features make your products the stars of any email. For example, the dynamic product blocks put your top picks at the center of every message in a few clicks. Plus, their A/B testing turns “maybe” into “definitely” by showing you exactly what clicks with your audience.
Key Features
- Dynamic content like cart URLs;
- Dedicated deliverability team;
- Easy brand style imitation;
- Professional ecommerce templates;
- Dynamic coupon codes for Shopify.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | 14-day Free Trial | NA |
| Paid plan | $39/month | Up to 2,500 subscribers; unlimited email sends |
Mailgun — Bulk Email Provider with Great Deliverability
Worried about campaign deliverability? Meet Mailgun: a powerful solution that ensures your emails always land in your audience’s inbox. Real-time email validation and dedicated deliverability services make Mailgun a worthy bulk email provider.
- Real-time email validation API;
- Email analytics;
- Dedicated deliverability service.
Whether you want to engage your audience with promotional newsletters or drive sales through broadcast emails, Mailgun is suitable for different use cases. Its rapid-fire throughput delivery process ensures your emails are delivered to inboxes almost instantly.
Key features
- Email validation API;
- Fast email sending;
- Inbox deliverability;
- Email analytics;
- Sender reputation protection.
Pricing
| Plan | Cost | Limits |
| Free plan | Free | Up to 5,000 emails |
| Foundation | $35/month | Up to 50,000 emails per month |
| Scale | $90/month | Up to 100,000 emails per month |
Mailchimp — Popular Bulk Email Provider
Mailchimp is an email marketing solution with a user-friendly interface. Mailchimp caters to the needs of businesses looking to send bulk emails but doesn’t have the patience to get into the nitty-gritty of sending a campaign.
- Drag-and-drop email builder;
- Basic segmentation and targeting;
- Standard analytics dashboard.
Mailchimp makes it easy to design emails with a drag-and-drop builder. It also supports analytics and reporting. However, you’ll have to shell out high costs if you plan to send bulk emails using Mailchimp. It lets you manage a limited number of contacts on lower plans and charges you based on the size of your email list. Though it offers every feature you need, you’ll have to buy different things as add-ons (or subscribe to a higher tier).
Key Features
- User-friendly email design tools;
- A/B testing;
- Segmentation tools;
- Integration with 300+ apps;
- AI-powered recommendations.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | Free | Up to 500 subscribers; 1,000 emails per month |
| Essentials | $13/month | Up to 500 subscribers; 5,000 emails per month |
| Advanced | $20/month | Up to 500 subscribers; 6,000 emails per month |
| Premium | $350/month | Up to 500 subscribers; 150,000 emails per month |
Mailjet — Free Bulk Email Service
Mailjet is a useful bulk email service that allows you to send up to 200 emails daily for free. It’s a useful solution for testing email blasts without high costs.
- Intuitive drag-and-drop editor;
- Personalized email campaigns;
- Real-time performance tracking.
With Mailjet, you can choose from ready-made templates that look great on any device or create your unique design without coding. You can also personalize your campaigns to make your subscribers feel special. Plus, managing your email list is easy with a clean UI and simple list management features.
Key Features
- Drag-and-drop editor;
- Responsive templates;
- Real-time tracking;
- Dedicated security team;
- Easy CRM integration.
Pricing Plans
| Plan | Cost | Limits |
| Free plan | Free | Up to 1,500 contacts; 6,000 emails per month |
| Essential | $15/month | Unlimited contacts; 15,000 monthly emails |
| Premium | $25/month | Advanced features + unlimited contacts; 15,000 monthly emails |
Now that you’ve looked through the best bulk email services, have a look at some content inspiration and these 13 neat email blast examples you should consider sending.
Bulk Email Service FAQs
What is a bulk email campaign?
A bulk email campaign involves sending an email message to a large group of recipients at once. It’s commonly used for marketing, newsletters, or announcements to engage a wide audience efficiently.
What’s the best way to send bulk emails?
The best way to send bulk emails is using reputed email marketing tools like Sender. Such a platform promises great deliverability, manages your subscribers, provides responsive templates, automates email flows, and offers analytics to track the campaign’s success, all while complying with anti-spam laws.
How can I send bulk emails for free?
You can send bulk emails for free using Sender. Without a paid plan, you can send up to 15,000 emails to 2,500 subscribers. If you’re just getting started, this is a great way to start reaching out to your audience without a budget. When your audience size increases, you can upgrade to a paid plan.
How much does bulk emails cost?
The cost of bulk emails varies based on the service provider, the number of subscribers, and the email volume. Prices can range between a few bucks to hundreds per month, depending on the size of your email list, your monthly volumes, and the features you require.
Key Takeaways
When planning a bulk email campaign, you must respect subscriber interests and preferences. A bulk email marketing service helps you stay on the right side of the privacy and preferences debate as they comply with anti-SPAM and privacy laws. Make sure to:
- Pick a service that offers a generous free plan for you to test with multiple campaigns;
- Try the most essential features you need to create, schedule, and analyze the bulk marketing campaigns;
- Check the deliverability statistics of an email service provider on independent review websites;
- Always check if the service offers integrations with your online store or website for seamless promotions.
Also read: 10 Best Aweber Alternatives (Free & Paid Options)
Author bio
Anmol Ratan Sachdeva is a content marketer and small business consultant who has a strong grip on topics like marketing automation, email marketing, and content marketing. He loves to write about building, improving, and growing a business.
