95+ Best abandoned cart subject lines

Abandoned carts are a major challenge, leading to significant revenue loss. But don’t fret—an abandoned cart email sequence can recover that revenue. A well-crafted sequence boosts sales and improves customer retention.

Let’s start your automated sequence with the best abandoned cart subject lines you can copy right now!

Best abandoned cart email subject lines for ecommerce stores

Ecommerce stores suffer the most from abandoned carts, often due to reasons like high shipping costs or a complicated checkout process. Addressing these issues is crucial, but you can also rely on abandoned cart recovery emails to win back customers.

Here are some subject line examples to give you a lift-off:

Hey there! Your cart misses you

Oops! You left something behind

Did something catch your eye?

Finish your shopping with us!

Your items are waiting for you

We saved your cart for you

Time to make it yours!

One step away from happiness

Missed something special?

Don't forget your favorites

Almost there, [First Name]!

Your cart is still waiting, [First Name]

[Brand Name], don't miss out

Your cart is calling, [First Name]

[First Name], your cart is waiting!

Abandoned cart subject lines with discount codes

Do you know what works better than an abandoned cart recovery email? Yes! An abandoned cart recovery email with a discount code.

These subject lines are sure to get noticed and communicate that there’s an irresistible offer inside of the email:

Time's ticking – snag your deals!

[Brand Name] wants to treat you!

Last chance for cart savings

Deals inside – come back soon!

Unfinished shopping? We got you

Your cart = your savings!

[Brand Name] cart delights!

Hurry back for special offers

Missed something in your cart?

Return for cart surprises!

Last chance: 20% off in your cart!

[Brand Name] cart goodies – 15% off!

Special offer: 17% off your cart items

[First Name], come back for 21% off!

Unlock 26% off in your cart!

Good abandoned cart email subject lines for last chance emails

Don’t give up if the abandoned cart recovery email with a discount doesn’t work. Remind subscribers about the discount and use urgency to entice them to return to the checkout.

These subject lines focus on the last chance to buy cart items with a discount:

Your cart awaits something special

[Brand Name] deal alert - Don't miss it!

[First Name], don't let this slip away

Final opportunity: unlock your savings

Your items won't stay in your cart forever

[First Name], your cart's final call

Last call to grab your favorites

[Brand Name] treasures in your cart

Don't say goodbye to your cart yet

Exclusive [Brand Name] cart deals

Your cart holds a pleasant surprise

[First Name], unlock your cart deals

Last call for limited-time offers

Hurry, your cart's got hot deals!

[First Name], come back for deals!

Abandoned checkout subject lines

Your prospects put items into a cart, created an account, went to pay and then… nothing! They’ve left your site. What do you do now? Since you have their email, you have the means to bring them back – abandoned checkout email!

Here are some subject lines to accompany your email:

Cart left behind: let's reunite!

Unfinished business with your cart

Claim your cart's hidden gems

We saved your cart from loneliness

Cart curiosity: what's inside?

Last call: cart edition

Unlock cart treasures

Last chance to claim your cart

Rediscover cart delights

We're holding your favorites!

Don't leave empty-handed!

Bag the bargains!

Return for your cart treats

Your cart deserves a happy ending!

One step closer to cart delights

Funny abandoned cart subject lines

Humor works almost magically when getting your abandoned cart emails noticed. Don’t believe us?

Look at these subject lines and tell us you wouldn’t like to click on them. Then, copy the one you want the most for your email!

Cart abandonment blues

Your cart: Deserted Island Edition

Cart, don't ghost us!

Cart says, "Come back!"

Where'd your cart go?

Abandoned Cart Rescue Team!

Cartnapped!

Cart-tastic deals await!

Cart whisperer needed

Cart reunion time!

Cart, it's not you, it's us!

[First Name]’s cart revival party

Cart, we can't quit you!

Cart, meet your destiny!

Cart: Take two!

Abandoned cart subject lines to remind customers

Reminding customers about their abandoned carts requires a delicate balance of urgency and appeal. These subject lines are designed to gently nudge customers back to complete their purchases without being overly pushy:

Hey [First Name], your cart is waiting!

Still thinking about your items?

Don't forget about your cart, [First Name]!

Your cart items are still available!

Time to complete your purchase, [First Name]!

We saved your cart - complete your order now!

Your cart is patiently waiting for you!

Come back and complete your order, [First Name]!

Finish what you started - your cart is ready!

Complete your purchase before it's gone!

Abandoned cart subject lines with customer name

Personalization can significantly enhance the effectiveness of abandoned cart emails. Use these subject lines to address customers by their first names and grab their attention:

[First Name], come back for your items!

Did you forget something, [First Name]?

Hello, [First Name]! Your cart items are waiting!

Don't miss out, [First Name]!

[First Name], your cart misses you!

Your items are reserved, [First Name]!

Hey there, [First Name]! Finish your purchase?

We're holding [First Name]'s cart for you!

[First Name], your shopping cart awaits!

Complete your order, [First Name]!

Gentle reminder abandoned cart subject lines

Sending a gentle reminder can prompt customers to return to their abandoned carts without feeling pressured. Use these subject lines to encourage customers to complete their purchases with a friendly tone:

Friendly reminder: Your cart is waiting!

Just a quick reminder about your cart items

A gentle nudge to complete your purchase

[First Name], don't miss out on your items!

Remember your cart? It's not too late!

Complete your order at your convenience

Your cart items are still here for you!

Here's a reminder about your shopping cart

Finish your purchase whenever you're ready

We saved your cart - come back soon!

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Open Sesame: Subject lines to get your emails read

Your perfect email won't matter if it won't be opened. Want some inspiration? Check these robust subject lines, designed for maximum opens of your promotional emails.
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Hero illustration

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*Source:

https://www.sender.net/blog/email-marketing-statistics/